Friday Reading Hints: Yes, You Should Delete Facebook
Imagine, for a moment, that you had a friend with this level of knowledge about you. Someone who knows everywhere you go, what you like, what you fear, what you want, who you hang out with, how happy you are at any given moment. They could be an amazing boon to your life. Or they could be a nightmare. It all depends on what they do with the information, and how well you can trust them with it. Now imagine the friend can use their information about you to make money, say by manipulating your decisions to benefit them. And imagine they’re the kind of morally bankrupt person who would take advantage of their friend this way. What would their incentives look like? Since they can make money by manipulating your decisions, they’ll try to manipulate your decisions. And since they can better manipulate your decisions by learning more about you, the more they’ll want to learn. If they want the greatest success for themselves, they will necessarily have to manipulate you as much as possible and collect as much data on you as possible.
So, I agree with Nat: Facebook’s product is not the platform, it’s us.